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Ghanaian cashew farmers leverage technology to receive better prices

26 Nov, 2020

An increasing number of Ghanaian smallholder cashew farmers are getting better prices on their harvests, and reducing their operations expenses, thanks to the continued rollout of a smartphone app that gives them direct access to Olam Food Ingredients in Ghana.

The app empowers farmers to get prices directly from the company rather than from traditional buying agents, which yields not only higher prices for their cashews but cost savings on their expenses.

This can have significant positive impacts on farmers and their communities: if the average daily food budget for a typical household of five is Ghc14 Ghc15 (equivalent to $2.40 – $2.58), farmers using the app can receive funds worth another month of food.

It is one part of a robust, proprietary solution called ‘Olam Direct’, which was developed in-house to provide a variety of apps and tools to not only provide greater transparency on pricing, but access to inputs like better fertilizer use and farming advice such as insights on efficient land use to fight climate change.

https://newsghana.com.gh/ghanaian-cashew-farmers-leverage-technology-to-receive-better-prices/
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